Meaning-In this posting I will be displaying and explaining how I followed correct production processes.
Purpose-The purpose of this is to help me plan and see if i have achieved a professional advert and it also allows to evaluate weather i would do anything different next time.
Camera Settings
I put the Canon 7D in manual when filming in London as because it had a diverse range of areas which means lighting was varied in every location thus meaning alterations needed to be made to the camera. The manual setting meant i could change settings which contributed to the footage, most commonly i changed the ISO which alters the cameras sensitivity to light and also i changed the aperture a lot helping me create the desired look in all the footage . In addition to this the camera captures footage in 1080p HD allowing me to create a professional look this is important when creating a high standard advertisement
Lenses
The Cannon and Sigma lenses allowed me to capture high quality footage both offering different perspectives to my location allowing me to create a more captivating advert that keeps audience engaged throughout. capturing shots with a number of lenses means I could pick between what I felt looked more appropriate for the final advert, and what would entertain the audience the most.
Film Diary
Filming began in london, in which I began filming a time-lapse shot of my protagonist changing clothes . This was planned in the montage stage of pre-production storyboards. We walked down stairs. There were many locations in which were perfect for the advertisement, enabling me to capture olly getting changed in diffrent locations in the house
we then went to london Southbank, and we took this opportunity to commence with filming. The views gave a great background for olly to walk past, showing The London Eye, Big Ben and The Houses of Parliament. The majority of 'winter works?' consists of match or continuity editing to keep consistency and to present the footage as one long walk. Additionally I filmed another time-lapse of the London Eye and boats passing.
Next we walked along London's gurhking building and came across the the entrance. which allowed us to use this as a brilliant backdrop for my tilt shot . The surrounding areas proved to be even better for filming, and the trees gave a nice perspective to the shots.
Film Diary
Filming began in london, in which I began filming a time-lapse shot of my protagonist changing clothes . This was planned in the montage stage of pre-production storyboards. We walked down stairs. There were many locations in which were perfect for the advertisement, enabling me to capture olly getting changed in diffrent locations in the house
we then went to london Southbank, and we took this opportunity to commence with filming. The views gave a great background for olly to walk past, showing The London Eye, Big Ben and The Houses of Parliament. The majority of 'winter works?' consists of match or continuity editing to keep consistency and to present the footage as one long walk. Additionally I filmed another time-lapse of the London Eye and boats passing.
After the previous shot, I asked olly to walk up the stairs to the train station, originally planning to film another match on action of him getting on the train. However shortly after we went down to film it and the station area was closed.
Next we walked along London's gurhking building and came across the the entrance. which allowed us to use this as a brilliant backdrop for my tilt shot . The surrounding areas proved to be even better for filming, and the trees gave a nice perspective to the shots.
I had planned to film in the skatepark, however I felt just outside looked nicer and was more appropriate for the production. I used the Sigma Wide Angle 10-20mm Lens and the Canon 18-15mm to capture a variety of footage from this location, meaning we spent slightly more time in this area to assure sufficient high quality footage was taken.











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